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- The function and obligations of product management.
- Identify the partners and stakeholders in product management.
- Product management using design thinking.
Product management is in charge of defining and assisting in the creation of goods that are desired, practical, viable, and sustainable and satisfy consumer needs throughout the product-market life cycle. This includes:
- In the context of Continuous Exploration, market research.
- Find the appropriate premise and pose the appropriate inquiries.
- Utilize data-driven techniques to provide answers for Prepare your study.
- Understanding of the customer.
Any Product must comprehend the market and user needs in order to succeed. This includes:
- Describe the market segmentation.
- Using market research, create market segments.
- value of each market sector.
- Identify the market segment fit.
In order to concentrate efforts on the most desirable section, a potential market is divided into various subsets, or segments, that share certain wants or features. This includes:
- Personas' use and purpose.
- Develop and employ personas.
- Increase customer satisfaction with empathy.
The Persona is one of the crucial components of the product, and using it can enhance the client experience. This includes:
- the strategic intent behind your product.
- Innovative value propositions and economic models for compelling product vision.
- Create a customer journey design.
- Create the entire thing and the solution. Platform, API, and data strategy for context design.
A clear vision and strategy are essential for a product to be successful since they determine the product direction. This includes:
- Solution Intent Definition.
- Roadmaps for forecasting that connect strategy and tactics.
- Put Features in Order for Balanced Solutions.
- Story maps and Features that have been refined.
The Roadmap is a calendar of activities and Milestones that describes anticipated Solution deliverables across a planning horizon. This includes:
- Utilize a program to visualize the development flow Kanban.
- Calculate and project the backlog.
- Set the Program Backlog's priorities.
- Establish coordination with PI Planning.
- Complete the PI.
Value stream can be used to enable the flow of value, which is essential for any development activity. PI is used to align the ART with the value stream. This includes:
- Investigate customer value.
- Select the value exchange type.
- Decide on price and costs.
- Establish a sustainable economic framework.
- In-licensing model interpretation.
- Create models for out-licensing.
- Model your business's profitability and return on investment (ROI).
To make sure that value streams are producing products and solutions that are profitable and sustainable, value stream economics models the flow of value and the financial model of the value streams.
- Innovation in value streams and products.
- Metrics for improving performance.
- Control innovations with epics.
- Contribute to sustainable innovation.
- Implement quick experimenting.
- Analyze the results of the hypotheses: Turn, halt, or keep going.
Value Stream innovation is the term used to describe the innovations we make in the solution context and the design and implementation of value streams. This includes:
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